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BUYING AND SELLING MADE FIGHTS Why Auctions? Auctions on the Internet may be the purest form of capitalism practiced today, with buyers and sellers coming together in a central worldwide marketplace, unencumbered by intermediaries and, to a large extent, outside regulation. It encompasses individuals selling to individuals, business selling to individuals, and businesses selling to other businesses. The most popular Internet auction site is eBay, the tenth most trafficked of all Internet sites, according to Nielsen/NetRatings. Qualitatively, it's the single best Internet site out there, according to the editors of PC World magazine, who evaluated factors such as usefulness, content, and ease of use. Buying and Selling at an Auction If you've ever bought or sold through eBay or other auction sites, you undoubtedly know what they're talking about. Online auctions are exciting. Unlike most in-person auctions, they typically stretch out over days and end at a specific time. When the clock strikes, the highest bidder wins. Fighters or their manager or promoter, venue special event directors, and television executives will learn quickly and see the huge advantages. Auctions Grow Business for Everyone The boxing business of locking up fixed-price fights with an option will see the huge advantage of using "dynamic pricing" to shop the fight to venues and television. Most e-commerce software developers have added auction capabilities to their programs. Why not boxing? Some companies have moved their entire sales operation to the online auction model. Good for GE -- Why Not Fighters? GE moved aggressively to adopt online auctions. Mark Rohrwasser, CIO at GE Transportation Systems said, "E-auctions have truly created the global marketplace, and we're going to take full advantage." FightersOnline believes the large casinos and sports venues will use the fight auctions to bid directly for major fights. In some cases they will compete with promoters and let their director of marketing do the promoting. Paying for Fights Buyers and sellers of a fight will need fraud protection. It will be available in all FightersOnline auctions, similar to other auctions. A website offering protection against online auction fraud and other useful tips is AuctionWatch.com. Advantages for Everyone FightAuction.com will extract the advantages of online auctions on the sell-side for the benefit of fighters' purses and provide a greater selection and lower costs to put shows together for promoters and venues on the buy side. Features will be available to make it easy and secure for fighters, managers, and promoters to buy and sell fights. Strong Case for Auctions for Fights There has been an abundance of strong objective evidence over a number of years that there is a great need for fighters to have direct access to a much broader range of venues, promoters, television -- free-market forces in the world. With the emergence of the Internet, fighters will finally be provided this access to world markets with the efficiencies and integrity of an auction. Relevent Articles: The 96-4 Purse Split Jones defence in Dubai Promoters caught in feud triangle Breaking away Maloney kills Lewis fight rumours Hopkins fights establishment King offered Tua a shot at Rahman, but insisted on options FightersOnline Home FightAuction Home |