FIGHTERS ONLINE, INC.
A Corporation Registered in Nevada




ADVANTAGES FOR PROMOTERS

Making Fights
For a promoter, the most difficult and time consuming part of the job is making the fights. There is enormous telephone time and cost required to locate twenty-two fighters for a 10 fight card and a standby for the main event. Promoters must also expend enormous time and cost in finding good opponents for fighters they have under contract, negotiating the purses. Like managers, they often must go through the process of having fighters leverage them in getting agreements to fight each other. The time it takes to do all this is why promoters are so limited in the number of shows they can put on and why so many strong fight markets go untapped.

The large promoters overcome the shortcomings of the current system by signing multi-fight contracts with 100 or more fighters to assure themselves of fight content with fighters who have great earning potential. And they don't have to negotiate with another promoter. HBO and Showtime have been known to do the same. They often have their "content" under contract fight each other later because it is their best option. Similarly, promoters who promote weekly or monthly shows under contract with television or a hotel venue often have to make long-term financial commitments to fighters to lock up "fight content" and take away the fighters' negotiating leverage.

By contrast, the Fighters Online system will enable promoters to easily fill out a fight card. Using Fighters Online, they will be able to buy and/or bid on fights from a list of made fights (accepted challenges), go to the page of each of their fighters under contract and choose an opponent from a list of fighters who have challenged them, or choose from those who have accepted the challenges they have made on behalf of their fighters.

These options will save promoters time and allow them to reduce their financial commitments by assuring them of an abundance of fight content for their shows without having to lock fighters into long-term contracts. They will also result in the selection of better opponents for their fighters, leading to higher quality fights.

Large Database of Ready Made Fights
Fighters Online will offer its highly sortable database of possible fights to promoters large and small, as well as broadcast companies. The potential combinations of fighters is astounding; each of the hundreds of fighters who are in high demand as opponents will likely accept dozens of challenges, which will be listed in the Made Fights section of Fighters Online.

As with fighters and managers, promoters will be able to sort the made fights by location, weight class, record, purses, dates, and fan polling data. Fights will be assigned a polling value to indicate the most marketable fights and location of the fighter's fan base.

Our system will open the process, offering a greater selection of the best fights to more promoters. Promoters will have the benefit of free-market forces and access to more fighters and their managers, other promoters for co-promoting of certain fights, casinos-hotels and other host properties, sports television programmers, and a chance for promoters to evaluate early new prospects.

Instant Notice of Challenges and Accepted Challenges
A high level of competition exists between promoters for marketable opponents with credible records. Fighters Online email alerts are immediately sent to promoters when a marketable opponent either challenges or accepts a challenge by one of their fighters. The service lets promoters bid for matches as soon as they are made with fighters they have flagged. Promoters can also elect to receive email alerts about venues which have bids in for particular dates, fights, or fighters. This feature will have great value to most promoters.

Best Matches
The Best Matches feature will encourage the making of quality fights and quicker turnover of made fight inventory. It will be an automatic sorting feature and the easiest way to make challenges for fights with high marketability. It will simplify the process and save search time.

Each fighters template homepage with their record will have a link titled "Best Matches" which will take them to a page with a specially preselected, sortable database of Best Matches. This database will list fighters with identical win-loss records first, followed by those with the most similar record.

Making fights between fighters with similar records will appeal to fans and be quickly approved by state athletic commissions as a competitive match.

Promoter-Specific Options for Sorting the Database
The matches at Fighters Online can be easily sorted in a number of additional ways for promoters:

· Specialty Shows - It will be easy to put together a series of all-heavyweight cards, or cards between fighters from one country or ethnicity which could lead to a national championship series. Cards with all undefeated fighters would be a great tool for discovering potential champions early.

· Regional Shows - Fights can be selected to match fighters by city or country. It will be easy to find a Main Event fighter who has a large and centralized fan base in a specific place and who consistently puts on an exciting fight.

· Total Purses - Database sorting by total purses makes promoting within budgets quick and easy.

Additional Features for Promoters:

Style Evaluation
After the promoter has sorted and reviewed the list, he can also choose to watch video clips of selected fighter's past fights.

Financial Projections
Projections for the entire card, sponsors revenue, advertising and promotion costs, and polling and tracking data are valuable and reliable marketing tools to use in negotiating site fees, estimating live gates, television ratings, and pay-per-view buys.

Standardized Contracts
The promoter may then choose to send downloaded email contracts to the fighters and managers for final signatures on approved forms.

Venue Information
Promoters often start by securing a venue before putting together a card. Fighters Online will have venue information all in one place.

Rating System to Avoid Hold Ups and No Shows
When eBay started, it had to figure out a way that strangers from different parts of the country could trust each other enough to conduct transactions online. It came up with its member rating system. Fighters Online could create a similar system to protect promoters from dealing with fighters that have a bad reputation (and vice versa) as hold ups or no shows. Using this system, the promoter and fighter will be able to check how past promoters and fighters rated their dealings with him. This will minimize problems for fighters and the new promoter when putting together a card with lesser known fighters from different parts of the country.

Market Information Useful to Promoters
The cumulative results of fan polling of favorite fighters, fights they'd like to see, and fan location (zip codes from their registration) will be summarized as marketing data and will be available to Managers and Promoters.

Another source of market data is the fighter's Fan Pages. Fan Pages will be customizable pages that will enable fans to watch videos and bookmark their favorite fights and fighters, create their own library of fight videos, and choose and rank opponent preferences for their favorite fighters. Aggregated, anonymized fan data from these pages will be made available to Managers and Promoters, and will be useful in determining best matches and locations for shows.


Home
Executive Summary
The Fighters Online Free Agency Model
Advantages for Fighter and Managers
Advantages for Promoters
Advantages for Fans
Potential for Growth
Math Phenomena of Our Matchmaking
Creating an Unprecedented All-Heavyweight Series
New Models and Revenue Streams
Revenue Sharing
A Letter from the President


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